Aspire Group

The Aspire Group, established in 2008 by Bernie Mullin, is a global Sport and Entertainment Marketing firm that created the outsourced Ticket Marketing, Sales and Service niche thereby revolutionizing the world of sport and in particular US Intercollegiate Athletics.

Aspire Group Jobs

Current available jobs in Technical Services:

Technical Services: Project Management
Product Manager - Ethos (Atlanta, GA)

Reports To: Director eSports

Persons Supervised: Ethos’ full-time staff and interns

 Position Overview: We are seeking a passionate, versatile digital product manager that is passionate about improving the eSports community. The Product Manager will oversee the day-to-day operation of Ethos, a revolutionary new online matchmaking and competition platform startup for gamers of all skill levels. A successful candidate will possess a unique talent to understand marketplace problems, product strategy decisions and design solutions to satisfy the needs of consumers.  

 Essential Duties & Responsibilities

  • Product Development
    • Guide user pathing via Ethos’ online community through the development of matchmaking, competition, and user interaction experiences
    • Implement a streamlined workflow between Ethos’ external development partner(s) and in-house team to meet deadlines and product expectations
    • Perform customer needs analysis and competitive assessments of industry trends to inform the design, development and product strategy of Ethos’ user facing experiences and support systems including insight from user feedback and campaigns
  • Revenue Generation, Marketing, and Consumer Acquisition
    • Execute Ethos’ marketing plan focused on consumer acquisition and growth hacking in close coordination with the Director
    • Develop and execute strategies across Ethos’ social media and email platforms
    • Manage Ethos’ brand including the visual design and the voice to the community in close coordination with the Director
    • Conduct A/B tests and ongoing marketing and customer acquisition research and campaigns (strategy, performance analytics, etc.)
    • Track and optimize conversion rates for campaigns, user acquisition and retention rates, and other analytics as relevant to the success of Ethos
    • Cultivate relationships along with the Director between Ethos and eSports industry influencers including gamers/casters, developers, team/leagues, events, etc. to drive awareness and acquire new users
    • Coordinate with VP – Partnerships and Director to develop and fulfill advertiser and sponsorship agreements
  • Staff Oversight and Development
    • Hire, oversee, and develop members of the Ethos’ staff
    • Prepare and present reports to senior management and board members regarding marketing and product strategies

 Essential Qualifications & Requirements:

  • Bachelor’s degree in Business, Marketing, Advertising, Computer Science, or related field (Master’s degree preferred)
  • Proven experience working within a SaaS startup focused on digital product development, marketing, and/or project management processes
  • A full stack marketer with working experience that includes marketing automation, email marketing, and data analytics
  • A high-level of flexibility, curiosity, and enthusiasm with projects
  • Excellent organizational skills with a meticulous attention to detail
  • Strong written, verbal, and interpersonal communication skills 
  • Ability to learn quickly and work both independently and in teams
  • Microsoft Office (Word, Excel, PowerPoint, etc.) proficiency is critical

Preferred Qualifications:

  • Experience creating new businesses and working to build them to sustainability (even if failed)
  • Passionate gamer with knowledge of gaming culture

 Ethos is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to status as a protected veteran or a qualified individual with a disability, or other protected status, such as race, color, sex, gender, sexual orientation, religion, creed, national origin, marital status, citizenship status or age.  

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